How to find your perfect (PR) match

As we celebrated Valentine’s Day this month, we got to thinking about how people make important matches. Whether it’s fate, a cell phone app, or friends of friends, the most important connections in our lives come to us in a variety of ways.

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Good matches are just as important in our organizational lives as they are in our personal interactions. This quarter, our firm is exploring effective public relations matches, how they’re created, and how to keep them moving forward effectively.

PR isn’t just about pushing out content, it’s about sharing the right content at the right time and being ready for what’s ahead. Finding the right match to help you tell your story can take your efforts to the next level.

Wondering where to start? Our team has put together a helpful toolkit that will help you identify your perfect PR partner. Knowing what you need and what to expect are critical elements of a successful relationship that will build on your organization’s success.

Download our free toolkit for assistance figuring out:

·       When you need a PR firm, including indicators to help you decide

·       What PR can’t do for your organization

·       What services most PR agencies offer

·       How to do put together a request for proposal to seek PR assistance

And of course, our team here at Resch Strategies is always available if you have questions along the way.